Google has dropped its diversity recruitment goals. The tech giant has scrapped its diversity, equity, and inclusion (DEI) recruitment targets – which included employing more people from underrepresented groups – following an annual review of its own corporate policies, with other DEI programmes also being assessed.
A spokesperson told the BBC: “We’re committed to creating a workplace where all our employees can succeed and have equal opportunities.
“We’ve updated our [annual investor report] language to reflect this, and as a federal contractor our teams are also evaluating changes required following recent court decisions and executive orders on this topic.”
United States President Donald Trump has been critical of DEI policies, and after returning to the White House last month, he told all government agencies to scrap the initiatives, with companies like Meta, Amazon, Pepsi and McDonald’s following suit.
From 2021 to 2024, Google’s investor reports noted a commitment to ensure “diversity, equity, and inclusion [is] part of everything we do”.
However, the latest report on Wednesday (05.02.25) does not include that line.
Following the murder of George Floyd in 2020, Google openly backed DEI targets, and its CEO Sundar Pichai laid out a five-year plan target of raising its leaders from underrepresented groups by 30 percent.
The firm has claimed the proportion of black people in leadership roles doubled between 2020 and 2024, with the representation of women and Latino people also increasing.
