Tom Burrell established Burrell Communications in 1971 and led the company through 2004. By recognizing the unique qualities of the African American consumer market, he
Photo courtesy of SHADE Agency Social media has created a gateway for creators and influencers to express themselves and ultimately generate an increase in viewership,
Two top media sites for reaching millennial and multicultural audiences have partnered to offer expanded reach for brands trying to connect with these coveted consumers.
Rapper/producer David Banner is revolutionizing advertising with his brand, A Banner Vision. He explains why he aimed to defy expectations with his approach
David Banner has been utilizing his creativity in a myriad of exciting ways. Having found success as a rapper and one of the most in-demand
Please describe your role as CEO. My company — Mirror Digital — is a start-up, so for me, CEO stands for Chief Everything Officer. Launching
LA Clippers owner Donald Sterling and the NBA have a secret that came to light. The NBA must decide how its real relationship in terms of
Comedian D.L. Hughley served as the host for the 13th annual ANA Multicultural Excellence Awards Dinner. The awards ceremony honored outstanding advertising campaigns in the
“Smartphone users access Facebook on their phones 14 times per day,” Erin Hunter, Global Head of CPG Marketing at Facebook, enlightens during CEW’s Women &
When Drexel King was growing up in Raleigh, N.C., the son of an Army man never imagined that he’d be on television or be the
Tupac Shakur poem inspires all-new Ford Fusion campaign It is no easy task to stand out in a room full of tastemakers, corporate executives and
For the second time in recent memory, Victoria’s Secret has landed in hot water over its lingerie marketing. The company rolled out its “Sexy Little
25. The Lucky Charms Car These 25 cars represent creativity, passion and the ultimate display of brand loyalty. From Batman to Facebook, every brand imaginable
A Yale study released Oct. 31 alleges that the makers of sugary soft drinks are targeting black and Hispanic children and teenagers in their U.S.
Summer’s Eve is getting the cold shoulder from female bloggers who deem the brand’s Hail to the V ads racist and offensive to African American
I was driving down Sunset Boulevard in Hollywood and had to circle the block for a second look at this bus bench poster. What the
“Advertisers don’t understand online yet.”
Pepper Miller, of the Hunter-Miller Group Inc., is a top-notch African American market research expert and consultant. Miller explained during a panel that took place
“Visa, Nike, Clorox and Burger King have systematically ignored African American consumers,” a charged up Carol H. Williams told a captive audience during the 40th
