In 1993, RuPaul proclaimed himself to the supermodel of the world but it wasn’t until 1994 when he became a real supermodel after he signed a groundbreaking contract to become the first face of MAC Viva Glam. Now, after years apart from the brand, RuPaul recently re-signed MAC to become their spokesmodel once again.
According to NewNowNext, RuPaul re-signed with the makeup giant to be the face and lips of MAC Viva Glam – The Original, a signature new burgundy red lipstick and lip glass.
In the past, RuPaul has spoken about his original stint at MAC and claimed that it ended when the once independent brand was bought by a large corporation and the company’s new management decided to ditch him and steer the brand in a more conservative direction.
And although such a thing may have caused bad blood at the time, RuPaul explains in a new video clip that he’s thrilled to be back with MAC.
“It’s so great to be back at MAC as the original Viva Glam girl. It’s like yesterday that happened. It was such a turning point in my life and it was the real moment when I made it and thought, ‘I’m a beauty queen, mama!”
All of the proceeds from RuPaul’s line will be used to help women, men and children living with and affected by HIV/AIDS, and RuPaul explains that it’s important to spread the word about the fight against HIV/AIDS to a new generation of MAC fans.
“We’re still fighting this fight. A new generation of people really don’t understand the horrors of this disease and it’s important for our lovely warriors to keep on fighting,” said RuPaul.
Kudos to RuPaul for landing his second major beauty contract and we hope he is indeed successful in helping generations of fans become socially responsible and aware about HIV/AIDS.
Check out some other famous LGBT stars who have landed major endorsement deals below. nicholas robinson