Knowing your life can be under a microscope with social media how important is building your brand?
Burns: Branding is everything! That is how people adhere to your movement. Do what you say you are going to do, willing to lose because of your beliefs. We look at failures as lessons more so than actual failures.
Hill: Growing up my mom said you have two things; your name and your word. My name is gold and my word is gold!
