When your bad boy echoes that he could be like the cool kids, hypnotize him with the Spring 2015 Sean John boys wear collection. Sean “Puff Daddy” Combs has once again rocked the world and sold out in stores with his licensed sportswear and outerwear clothing for men and boys, more than fifteen years after the initial success of his eponymous collection sold exclusively at Macy’s.
I am loving the flashy ways Sean John rocks urban style and flair stamped with Puff’s own personal reinterpretation of classic trends. In my book, that’s sustained great success.
Radio jock and television host Anji Corley expounded, “Beyond the ‘shiny’ suit made famous by P. Diddy and the Coogi sweater sportin’ shine that Biggie almost snatched from everyone’s fave TV dad Heathcliff Huxtable of ‘The Cosby Show,’ hip-hop and fashion have been ride-or-die… This fashion-forward duo helped thrust our Brooklyn basement wardrobes into a creative universe of unique expression, explored standout schemes, then educated us by introducing the luxe life of high-end designers whose names we could barely pronounce.”
Boys can rule the world wearing Sean John’s urban appeal with fresh looks, innovative patterns, colorblocked designs, modern trims, washable cotton fabrics, denim and faux leather. The colorways are “cream to the ceiling” along with black and turquoise blue. Boys and little boys’ jackets with mesh linings, matching joggers, graphic tees, two-button blazers with camo lining, flat-front pants, jeans, and a “Dream Big” tee, are on the top of my fashion list.
All the cool kids seem to fit in when wearing Sean John. Jeff Tweedy, president of Sean John Clothing, told WWD that boyswear sales were “up 140 percent between 2012 and 2013.” Recently, Sean John inked a boys and girls licensing deal with Evy of California that will premiere Sean John’s first ever girls and ‘tweens sportswear and outerwear.
Puff is more than a lyrical dream on the cover of Fortune magazine. Thanks to Forbes magazine, the serial entrepreneur says he is “getting lonely at the top.” For the third year, Forbes named Combs number one on the Forbes Five List: Hip Hop’s Wealthiest Artists, with an estimated fortune over $700 million. Puff’s dividends are the new “Benjamins” billion.
The rapper, record and movie producer, designer, actor and entrepreneur can go to any hood, because they know him. Puff rapped “can’t name nothing I ain’t do”, well it’s true! Evident by an Oscar award, three Grammy awards, a Menswear Designer of the Year Award from the Council of Fashion Designers of America, and his 2014 honorary doctorate in the Humanities from Howard University. The Clive Davis Institute of Recorded Music at New York University now offers a course titled “Sean Combs and Urban Culture.” How fitting for the “Big Homie” rapper ‘who be calling all the shots’?
Puff rocked the world in 1993 with Bad Boy Entertainment, formed at Clive Davis of Arista Records. Bad Boy released Christopher Wallace’s, also known as The Notorious B.I.G.’s, debut Ready to Die album, earning multi-platinum distinction by Recording Industry Association of America (RIAA).
June Ambrose, the celebrity stylist who dressed Puff in shiny suits for the 1997 “Mo Money Mo Problems” video, told The New Potato Puff’s feedback to her, “never let them see you cry, never let us break you.” In that video, Puff rhymed that ten years later they would still be on top. Now rapping “I Want the Love” in 2014, Puff’s got it now. Mo’ money mo’ problems, huh, Puff?
Andrea “Aunni” Young is a published celebrity journalist, fashion and beauty columnist and professional model, and a fashion and beauty expert. Aunni is experienced in radio and television and aspires to be an inspirational personality in journalism and broadcast media. Adding to her many accomplishments, Aunni recently created her own Style column called “Rocking That Style! Aunni’s Fashion and Beauty Column” published in the Afro American Newspaper at www.afro.com and also her own website www.aunniydesign.com.