Social media is the new frontier of entertainment and BET is at the forefront. The network is slated to present the first-of-its-kind BET Social Awards Sunday, Feb. 11 at 10 p.m. EST. Executive produced by Mike Epps and hosted by comedian Michael Blackson, the awards will be filmed live in Atlanta and will celebrate the best (and worst) social media moments of the past year.
BET has partnered with four internationally loved content creators to form the first official BET Social Awards It Girls squad. Beginning Friday, Feb. 9, the It Girls will provide viewers with exclusive peeks of the backstage excitement and behind-the-scenes moments leading up to Sunday’s social media extravaganza. The It Girls will transport fans into an all-access, uncensored, on the ground experience at the first ever BET Social Awards and the entire awards weekend.
The It Girls — combined with BET’s social platforms — have a reach of over 14 million and include social influencers Jasmine Luv, American comedian and social entrepreneur; Leomie Anderson, British Victoria’s Secret model and Lapp The Brand fashion designer; Sandra Lambeck, German actress and fashion model; and Jasmin Brown, American stand-up comic, writer, social entrepreneur and actress on BET’s “50 Central.”
The four influencers will take their followers into numerous VIP adventures throughout Atlanta. From spitting verses with music producers to getting glammed by celebrity stylists, and attending an exclusive welcome dinner in their honor — the BET It Girls will share all of the excitement through their personal social channels as well as BET’s platforms during the show. They will also give fans a full 360-degree look at the BET Social Awards with the exclusive 360 Facebook Live where they will also take part in an on-air in show throw at the 360 table during the live broadcast.
Representing each of their respective hometowns, the fashionably diverse content creators will unite on this experience together through each of their personal shooting styles, providing fans around the world with different perspectives of the BET Social Awards experience. Fans are encouraged to follow along via the official hashtags #BETSocialAwards and #WeOwnSocial.
For even more exclusive content beyond the on-air show, fans can follow the 2018 BET Social Awards It Girls and tag @BET and #BETSocialAwards on Instagram and Twitter.
BET Social Awards It Girls:
Nearly 14 million voters determined their favorites in multiple categories, including their favorite celebrity couples, podcasts, trends, memes and more. The ultimate winners will be announced during the live show on Sunday, Feb. 11, 2018, at 10 p.m. EST. To view the full list of nominees, visit www.bet.com/social.
