Virginia Harris explains importance of 2020 Census to Black community

Virginia Harris explains importance of 2020 Census to Black community
Virginia Harris (Photo courtesy of National Coalition of 100 Black Women Inc.)

In the midst of receiving stimulus checks over the last month, Americans are also receiving 2020 Census forms. Virginia Harris, president of the National Coalition of 100 Black Women, wants to ensure members of the African American community take the census seriously. She also hopes to clarify how important it is for our communities to be counted this year.

What is the 2020 U.S. Census information used for?


The 2020 Census counts every person living in the United States and five U.S. territories. It affects the number of funding communities receive, how communities plan for the future and our representation in government.

Specifically, data is used to:


Ensure public services and funding for schools, hospitals and fire departments.

Plan new homes and businesses and improve neighborhoods.

Determine how many seats (through redistricting) a state is allocated in the House of Representatives.

Affect planning and funding for infrastructure, including programs for highway planning and construction, section 8 housing, federal transit, community development, and rural water and waste disposal systems.

Have African Americans been represented in the previous Census counts correctly?

Black communities across the United States have been undercounted for decades in decennial censuses. There are many reasons why the undercount exists, including people having multiple addresses or different family structures. In the 1990 Census, the staff at the Decennial Statistical Studies Division of the Department of Commerce estimated a net undercount of about 4 percent for African Americans. It improved to 2 percent, or about 800,000 people, in the 2000 Census. The Census in 2010 showed no significant change to the Black undercount, despite the net undercount being the lowest it had been in history.

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Dr. Christal Jordan-Jennings
Dr. Christal D. Jordan Jennings is a journalist and professional entertainment publicist with several years of experience in celebrity marketing and branding. Jordan worked in the corporate PR sector before relocating to Atlanta, GA and founding Enchanted Branding and Public Relations in 2008. The company specializes in public relations strategy, media training/consultation, and crisis communication in service of notable celebrity talent such as TLC’s Chilli, Roy Jones Jr.,Kenan Thompson, and more. Further, Jordan serves as a journalist. She serves as editor-in-chief for Lenox & Parker, Sr. Editor with with Rolling Out and Sr. Features writer with Collider, where she specializes in stories that emphasize the importance of empowering women. Jordan earned her Bachelor of Arts degree in Organizational Communications and her Master of Arts in Mass Communications from the University of Oklahoma. Most recently, Jordan started a YouTube channel pulling from her own experiences with celebrity endorsement and strategic relationships. The channel, entitled From Christal with Love XO, boasts over 27k subscribers and works to celebrate love and relationships from a progressive lens. She is also the host of Fox 5 Atlanta’s bi-weekly segment on celebrity relationships. After twenty years of notable stellar contributions in journalism, public relations and literature, Christal received an honorary doctoral degree in Literary Studies from TIUA in June 2024.
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