As a Detroit native and Black business owner, what has COVID-19 taught you about resilience?
Coming from Detroit, we’re pretty resilient by nature. But what it’s taught me about resilience is that I never imagined being in the middle of a pandemic, so we’ve had to figure out what’s next and how do we best serve our customers and touch other people. But when the going gets tough, you have to get tougher and just grind it out.
What’s on the horizon for Coil Beauty post-COVID-19?
One thing we want to do is to continue bringing awareness to our brand. This pandemic has really given us the opportunity to engage with our customers and because of this we want to create a strategy around it. So, you’ll also see me and my COO in front of the camera more often connecting with people.
