Why puffer jackets re-entered the fashion scene

Find out which styles are currently trending on TikTok
Photo credit: Shutterstock.com/ Anastasiia Horova

In the ever-evolving fashion world, the puffer jacket has made a remarkable comeback, redefining winter style with its unique blend of comfort and chic. The once-utilitarian outerwear has emerged as a fashion staple, with brands like H&M, Zara, and Amazon leading the charge.

H&M’s colorful puffer jackets stand out, injecting a pop of color into the dreary winter landscape. These vibrant pieces are perfect for those looking to make a bold statement. Pair them with neutral tones to let the jacket shine, or go all out with matching colorful accessories.


@teefitch_

i want ALLLLLLL colors 😍 they’re cropped & so puffy. perfect for the winter! #blackgirltiktok #hm #handm #pufferjacket #puffercoats #puffercoatszn #hmbasics #winterfashion #winterbasics

♬ original sound – Jimmy💫🌚


Zara’s metallic puffer jackets are another hit, offering a futuristic twist on the classic design. The shiny, reflective material is sure to turn heads. Style them with black jeans and ankle boots for a sleek, modern look.

@fayekingstonx

I am predicting that the mettalic trend is going to continue in the winter this season @ZARA #zarapufferjacket #zara #zarahaul #zaranewin #zaranewcollection #mettalic #zaraviral #jacketinspo

♬ PAINT THE TOWN RED X CRAZY IN LOVE BY ALTÉGO – ALTÉGO

This camel puffer vest from Amazon offers a more subdued, versatile option. Its neutral color and minimalist design make it a perfect layering piece. Pair it with a chunky knit sweater and skinny jeans for a cozy, casual outfit. You could also piece it with a long fitted dress or jumpsuit like the TikTok creator below.

@dinafbaby

GRWM 🤎 Outfit Details ⬇️ Puffer vest & dress @amazon Bag and shoes: Gucci Sunglasses & Earrings @shein_official #fyp #capcut #foryou #fypシ #blackcontentcreator #fashiontiktok #outfitinspo #outfitinspoideas

♬ Boy’s a liar Pt. 2 – PinkPantheress & Ice Spice

The classic black puffer jacket remains a must-have. Its timeless appeal lies in its versatility. It can be dressed up or down, making it suitable for any occasion.

@hxweya

GRWM: 6 weeks postpartum, so I’m doing the most for basic errands 🫶🏾 IG: @hxweya #winterfashion #ootd #allblackoutfit #letsgetdressed #grwm #blackgirltok #blackgirItiktok #getreadywithme #pufferjacket

♬ Sure Thing (sped up) – Miguel

The brown glossy puffer jacket is another popular classic look. Its shiny finish adds a touch of richness to the otherwise casual piece. Pair it with leather leggings or a skirt for an edgy, fashion-forward look.

@aaliyahtanza

Fall is my time to shine! 🍂 Styling Brown staples For Fall IS A MUST! #blacktiktok #blacktiktokcommunity #lifestyletiktok #tiktoklifestyle #oldnavypuffer #urbanoutfitters #brownkneehighboots #fallboot #pufferjacket #miniskirtoutfit #stylingtipsstylinghacks #blackgirlfallfashion #blackgirlfalloutfits #blackgirlfalloutfit #blackgirlslickbun #gossipgirl

♬ original sound – alex

Lastly, Rainbow’s long trench coat puffer jackets offer a stylish solution for those extra cold days. The elongated silhouette provides extra warmth while maintaining a fashionable edge. Style it with camo shorts like the ones below, along with knee-high boots for a sophisticated, winter-ready outfit.

@teairablount

Replying to @btw_im_anasa_ @rainbowshopsofficial for the freaking WIN! #cuteoutfitideas #cuteoutfits #RainbowStyle #RainboeClothesHaul #Blackgirlstyle #cheapclothes #looksforless #gatekeep #FYP

♬ love nwantinti (ah ah ah) – CKay

In conclusion, the puffer jacket’s resurgence in the fashion scene is a testament to its adaptability and timeless appeal. Whether you prefer bold, colorful pieces or more subdued, neutral options, there’s a puffer jacket out there for everyone.

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