The theory behind the phenomenon of skin bleaching is that darker skin is less appealing, so individuals will use bleaching pills and creams to give themselves a lighter, brighter and whiter appearance.
Celebrities who have been accused of bleaching their skin have often blamed makeup and lighting for how light their skin looks. Regardless of whether or not the celebrities are bleaching their skin, there seems to be a real epidemic of skin bleaching and the side effects are cause for serious concern.
