Presented by Trea Day Management & Publicity, g.l.a.m. LLC and Jazzy Girl Luxury Hair Collection, The Beauty & The Beast SWAG Lounge added a new and diverse element to the 2013 ESPY Award festivities in Los Angeles, CA! Held at the ultra chic Game Sports Bar, the unique gifting event was an eclectic juxtapose of sports, entertainment, fashion and daytime fun. Platinum rapper Game’s killer Rolls Royce was on display at the door before the celebs hit the red carpet.
The relaxed environment, coupled with the high-end polished feel, helped exemplify event Co-Producer Trea Davenport’s concept behind Beauty & The Beast SWAG Lounge. She said, “As a regular girl from Detroit who moved to LA only 10 months ago from Atlanta, we wanted to execute an event that exuded a West Coast WOW with a southern sensibility … This is the motto of my firm, Trea Day Management & Publicity, and one of the reasons I expanded my practice to the West Coast … The Beauty & The Beast SWAG Lounge was the perfect embodiment of our concept to combine GRIT, GLAMOUR and GRIDIRON.”
During a memorable red carpet moment while standing side by side with fellow celebs such as rapper Charli Baltimore and Ford model India Christin, event host Game jokingly blurted out, ”Hey ya’ll, how we gone just act like we not on the red carpet facing the coin laundry?!” Popular urban model Deelishis quipped, “YES! And I love it!” The exchange and event were classic.
Sounds of VH-1’s Love & Hip Hop Atlanta star DJ Babey Drew’s played out the doors, giving the undeniable vibe of a day party with flair.
See more pictures below.
Photos Courtesy of Jaha Art, Brittney J Butler, SPTB Entertainment and Dana Fikes
DJ Babey Drew and Ogdum Chijindu