Chase your dreams: 9 business tips from successful entrepreneurs

Photo Courtesy of Michelle Huff Elliot
Photo courtesy of Michelle Huff Elliot

Michelle Huff Elliot, founder of HUFF Events & PR and co-founder of Strategic Heights Media

Charge What You’re Worth – When I first began my company 13 years ago, I would charge new clients lower fees because I was new to the PR/Events industry. As I matured as an entrepreneur, I realized I bring more to the table then just media placements and editor relationships. My creative vision, ideas and relationships with amazing and powerful people, has afforded me the opportunity to broker strategic partnerships, produce and manage events from soup to nuts, AS WELL AS, execute a public relations strategy flawlessly. I now approach new business meetings differently and do not mind a healthy negotiation, but I will never settle for less money than my company resume and proven experience is worth.


Michelle Huff started her company HUFF Events & PR, a full service boutique specializing in the entertainment, sports and fashion industries in 2002. HUFF has managed events and strategic publicity campaigns for some of the hottest celebrities and companies.. Some of HUFF Events & PR’s past and current clients include Ashanti, Tamia, Casio, Ford Motor Company, Black AIDS Institute, BET Networks, Kedar Entertainment Group, Chico DeBarge, JOE, Demetria Lucas, and Grant Hill.  HUFF has been visibly featured in the following television and magazine outlets: L.A. Confidential Magazine, In Style,The Fabulous Life of…..Usher, Queer Eye for the Straight Guy, MTV Behind the Scenes with The Roots, Musiq’s “Behind the Scenes” Video Shoot on BET, Sister 2 Sister Magazine and Billboard Magazine. Follow Huff Elliot on Twitter @HUFFPRGIRL.

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