Rap mogul T.I. has accrued major cachet in the political and business community in Atlanta, and he is about to parlay those intangible assets into a new business competition television show on the small screen.
After graduating from the critically acclaimed ratings bonanza “The Family Hustle,” the man born Clifford Joseph Harris Jr., 37, is trading in his father-knows-best mode for the corporate boardroom with a new business series titled “The Grand Hustle” for BET Networks.
“The Grand Hustle empire is always expanding so, therefore, we needed to add a very talented, highly skilled executive to our team,” Tip said according to Billboard magazine.
Tip will executive produce alongside Christian Sarabia and Brian Sher who called him: “one of the smartest most impressive businessmen I have ever met.”
“His business acumen is second to none, and his entrepreneurial spirit is unmatched. I’m excited for the world to get a window into how Tip thinks and operates,” Sher added according to Billboard.
The show will feature 16 business minded men and women competing for an opportunity titled “The Grand Hustle.” Like a cross between “The Apprentice” and “Shark Tank,” the show created and executive produced by the Grammy Award-winning rapper, actor and entrepreneur and centers around the hopeful hustlers as they compete for a six-figure position within Tip’s multimillion-dollar Grand Hustle business empire.
“The Grand Hustle” will air 12 one-hour episodes, set in Atlanta and the candidates will fight for their seat at Tip’s table.
