Many Jeep lovers may be too young to remember when Jeep also made trucks. It’s been 27 years since the last Jeep Comanche truck was manufactured.
In 2019, Jeep has officially made a comeback with their long-awaited pickup truck. Yes, Jeep finally is back in the truck business with their fresh 2020 Jeep Gladiator. “This is not just a Wrangler with a bed,” stated Kevin Metz, head of Jeep Wrangler brand marketing. Referring to Jeep’s Gladiator, it took so long to roll out their truck because, as a brand, they wanted to make sure this was a legitimate truck. A vehicle capable of handling the city as well as the Rubicon model for off-road trekking.
This week in Atlanta, Jeep premiered its latest addition to the brand — the new 2020 Gladiator pickup. It’s like having the best of two worlds. Jeep lovers get all the features of a Wrangler or Rubicon, along with the functionality of a truck bed.
Jeep brags that the Gladiator can handle the demands of an active lifestyle while delivering an open-air driving experience. Ralph Gilles, head of design for FCA goes on to say, “The 2020 Jeep Gladiator is a modern take on authentic Jeep design, combining versatility and function in a manner that is clearly inspired by our legendary heritage.”
Some authentic styling and versatility follow Jeep’s traditional features:
- Precision craftsmanship and high-quality materials throughout the cabin
- Push-button start with weatherproof surround
- Fourth-generation Uconnect system includes Apple CarPlay, Android Auto and choice of 7.0, or 8.4-inch touchscreens with pinch-and-zoom capability
- All-new exclusive rear seats feature segment-leading rear legroom and unique, secure storage design
- Gladiator Rubicon boasts forward-facing off-road camera for unobstructed trail navigation
The Jeep Gladiator pickup is modestly priced. The Sport model starts at $35,040 and the Rubicon begins at $45,040,