Talk about the app and its functionality.
For us our goal is to provide a one-stop experience where you are able to have all of your financial service needs met through one app. One of the things we are really focused on, is the financial education and literacy component. What the app is meant to do first and foremost is to focus on financial budgeting and financial education. Before you can actually invest, you need to know how much you are able to invest. One of the things we’ve found is when you do not have a defined goal, you are more likely to withdraw your money until [depletion]. Where purpose is not known abuse is inevitable. We need to have a purpose whenever we are investing. That money needs to be earmarked.
What our app is going to be able to do is help you see buckets. How much are [you] spending on the things you absolutely need to spend money on, how much are you spending on the things you want and how much are you saving.
View the full interview here.
