Posts Tagged ‘l’oreal paris’
Viola Davis lands 1st beauty contract with L’Oréal Paris and fans go crazy
Oscar and Emmy Award-winning actress Viola Davis is the very personification of American royalty. She exudes nobility and sophistication as she continues to collect accolades and trophies for her performances in such projects as Fences and “How to Get Away With Murder.” It took a while for the mainstream to recognize what urbanites had valued…
Read More2018 Golden Globe Awards best commercials
During the 75th Golden Globe Awards live from the Beverly Hilton hotel in Beverly Hills, California on Sunday, September 7, 2018, the night was filled with purpose and promotional campaigns that made you drop the remote. “Stranger Things’” actress Wynona Ryder makes a stunning comeback. L’Oréal Paris tapped her to appear in a campaign…
Read MoreZoe Saldana and Liya Kebede featured in new L’Oreal Paris beauty campaign
Mother-to-be Zoe Saldana, Liya Kebede, Eva Longoria and more are red-hot in a new L’Oreal Paris campaign, featuring their very own custom rouge lip color. The L’Oreal ambassadors posed for the new and exclusive lipstick collection campaign, Pure Reds, named after former “Gossip Girl” actress Blake Lively and Eva Longoria, wearing all-white, drawing emphasis to…
Read MoreZoe Saldana named new face of L’Oréal Paris
Actress Zoe Saldana is the new face of L’Oréal Paris. Earlier this weekend, the beauty brand announced that the “Rosemary’s Baby” star would take on the role as their new celebrity spokeswoman. Saldana, 33, jumped right into her new role, dishing to PEOPLE on the trial-and-error of finding your perfect shade and how every woman,…
Read MoreCommunity leaders bless mothers at Genesis Shelter in Atlanta
Press Reset Entertainment was super excited to get a call from WSB-TV anchor and Genesis Shelter board member Jovita Moore to organize an event for the shelter. So we planned a wonderful day of pampering for the moms at the Genesis Shelter on Saturday, May 18. Although it was a week after Mother’s Day, it was…
Read MoreKelly Solomon on why to use L’Oreal’s revolutionary digital platform to experience beauty
“More people will access the Internet by mobile device than by desktop by 2014. When we think about launching campaigns, we think about smaller screens. In 2014, just more than 50 percent of retail sales will be influenced by the web – it’s powerful in planning multichannel campaigns. What can you do to leverage digital…
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