BOCA RATON, Fla. – Kim Roxie could have scarcely fathomed that when she attended the “Workshop at Macy’s” that she would one day apply the makeup on legendary supermodel Beverly Johnson at a posh resort in South Florida.
That was precisely what happened with the Houston-based Roxie, founder of Lamik Beauty, a comprehensive makeup line. During the Black Enterprise “Women of Power Summit” at the Boca Raton Resort and Club, Roxie’s skills as a makeup artist and her product line were on full display during the Macy’s Fashion Show during the climatic closing day of the three-day conference
Roxie and her family were at the BE Women of Power conference as part of the “Workshop at Macy’s,” which is a minority initiative to “get more people that look like me into stores like that,” says Roxie.
Lamik Beauty features “fabulous eco-chic cosmetics, which is makeup, lipstick, lip gloss, foundation, powders” and other products.
Roxie says her key to success has been “definitely been that I have stayed connected to the community. We do events like this. We always stay connected to the community, and have always been available to our customers and our clients,” she says before segueing into the reason behind Lamik’s popularity. “A lot of people are attracted to our makeup line because it is for them. It is very simple and easy to use.”
The highlight of the conference for Roxie was, of course, being able to meticulously apply makeup to a living legend. “Today I did former supermodel Beverly Johnson’s makeup, the first African American model on Vogue magazine. I did her makeup and she loved it and she looked absolutely amazing.”
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