Jasmine Crowe feeds communities in need while saving businesses money

Jasmine Crowe feeds communities in need while saving businesses money
Photo courtesy of Jasmine Crowe

Jasmine Crowe took a leap of faith and did something she knew could make a difference in the world. Crowe is the founder and CEO of Goodr, a business that took two problems and created one solution. Businesses donate edible surplus food and Goodr picks up and delivers food donations to communities in need. Crowe has designed a way to help fight hunger and save businesses money.

As a woman of color, what do you consider your superpower to be? 


As a woman of color, my superpower is resiliency, I have continued to strive for my goals, despite being told no more times than I can count.

What key skills or qualities make you unique as an African American female leader?


In my field personally, I would have to say compassion, strong-willed and ambition — I find that African American women are very ambitious and show an unending passion for the businesses that we lead.

What thoughtful or encouraging piece of advice would you give to your younger self? 

Keep going! There have been so many times I have wanted to quit and truthfully, there were times that I did quit and I wish I would have kept going. I would tell my younger self to never quit.

Why is it important for women of color to lead or work in leadership roles and decision-making capacities? 

We need more of us in the room. When I first started my tech journey I was shocked when I learned that less than 20 women had raised $1 million or more in funding, just .02 percent. I knew then and there that I was in the right place at the right time and that what I do know will help shape the future for those behind me.

If you could thank any Black woman history maker for her contributions to society, who would it be and why? 

There are so many, wow that’s a tough one. I would have to say today Michelle Obama, when I look back at her time in the White House, I am in so proud. I would thank her for how gracefully she showed the world black women are brilliant and amazing, because of her black girls can dream different and that’s priceless.

Why is it important for seasoned and experienced Black women to reach back and help younger women of color?

It’s important for seasoned Black women to reach back and help the next woman because for far too long we didn’t do this is our communities. We must stop this cycle now. When you look at other races this is part of their day to day actions – helping their own. It is because of that and at times the crabs in a bucket mentality that has been adopted that we are not as far along as we could be.

How do you feel about the hashtag #CollaborationOverCompetition?  

Collaboration is key and I always say keys open up doors. I love to collaborate with others as we all have different gifts that when combined — amazing things happen. What qualities or values do you deem indispensable in your business partners or collaborators?  Transparency, Honesty, Loyalty, Creative, Out of the Box, Smart people are the qualities I look for in partners and collaborations.

What are your thoughts on taking risks? Making mistakes?

I have failed so many times in life, yet this is when I learn the most, mistakes are meant to be made. You have to fail fast, bounce back and keep going.

What are three success habits you implement into your daily routine to maintain your success, sanity and peace of mind?

I love to listen to Bob Proctor’s Abundance Meditation, I read my written daily affirmations and pray. I try and journal every night too, but sometimes I’m drowning in work. I also love my music and reading articles pertaining to my business, I have to stay in the know.

As a successful woman in business, what is your greatest or proudest achievement?

I would say my proudest achievement is feeding people and allowing my purpose in life to be my day to day business. It was very challenging creating a business that would allow me to profit and help others. It’s a blessing to do this work every day.

If you could have any person in the world become your mentor, who would you choose and why?

I would say, Oprah, she is a mogul, self-made and her story is so inspiring I know that no matter what you have been thru, you can make it to the very top, she is the epitome of that truth.

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