Celebrity event planner Tori Williams makes it look easy

Celebrity event planner Tori Williams makes it look easy
Tori Williams (Photo courtesy of Sharod Fields)

Tori Williams is a celebrity event planner and designer who strives to create luxurious, bespoke events worldwide through her company, Tori Williams Events. Originally from Memphis, Tennessee, Williams began her career as a licensed hair and makeup artist serving all industries.

Tori Williams Events is a full-service luxury event planning and design company focused on social and corporate affairs. Located less than 20 minutes from downtown Atlanta, the TW Events venue offers more than 11,500 square feet of intimate event space that includes two breathtaking ballrooms, a glass room, and a grand ballroom. Its venue is perfect for any event, including weddings, birthday parties, corporate events, luncheons and photography sessions. TW Events has a customer-driven team of professionals able to meet all your event needs.


Williams has produced events for several celebrity clients such as City of Atlanta Mayor Keisha Lance Bottoms, Olympic gold medalist and activist Tommie Smith, T.I., K. Michelle, Mimi Faust, WNBA star Tamera Young, Will Packer, celebrity photographer Robert Ector, several NFL and NBA athletes, notable doctors, and high-powered attorneys and judges.

Her signature opulent, trendsetting themes and elaborate decor have been seen on major television networks such as Lifetime, Bravo, The Food Network, TV One’s Sister Circle, and NBC.


Most recently, Williams and her company were featured in the VH1 special “My Celebrity Dream Wedding,” which premiered Tuesday, February 9 p.m. ET/PT. The special followed Williams and two other top wedding planners as they competed to give one deserving bride on a budget the celebrity wedding of her dreams.

Williams’ brand is built on the principles of integrity, gratitude and compassion for others. Her spirit allows her to connect with clients on a genuine and personal level to understand their vision and curate customized events that are truly authentic and unforgettable. Williams is the epitome of elegance, class, innovation and creativity, driven by the quote, “To whom much is given, much is required.”

She embraces any challenges by taking her core principles and her passion for creating fabulous events and turning them into lasting memories for her clients. Williams works to help inspire women and children, all the while finding time to balance a healthy marriage and family life. Having weathered major storms since stepping into the industry, including losing her mother in 2018, she acknowledges that it was only by the grace of God that she has been able to push through in the midst of adversity.

Already one of the most sought-after event planners and designers in the industry, having been named one of Atlanta’s 25 Most Powerful and Influential Women by Modern Luxury’s Atlantan magazine, Williams’ goal is to continue building her legacy while creating opportunities for others. Tori Williams and Tori Williams Events are “names the world will remember, adding signature style one event at a time.”

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