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They say it never rains in sunny California, but it was pouring beauty at BET week in L.A. REIMAGE Beauty was a huge hit at the BETX  House of Beauty and Fashion. Bringing together hundreds of thousands of fans, celebrities and thought leaders, BET Experience and the BET Awards are a whirlwind celebration of culture.…

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The AT&T Tech Lounge continued to be a main attraction at the 2017 BET Experience. AT&T served as a sponsor of BET Experience which took place at the Los Angeles Convention Center during BET Awards weekend. Fans who visited the AT&T Tech Lounge “Be The Glow” experience got an opportunity to visit the interactive activation…

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Rolling out is giving you an exclusive inside look at the hottest party of BET Awards weekend. McDonald’s star-studded pool groove event featured a performance from BET Awards nominee Fat Joe and live music from DJ D-Nice on the ones and twos. Celebrity guests included Lance Gross, Toya Wright, Angela Yee and internet sensations Lalasizahands and…

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Lil Wayne and 2 Chainz are somewhat of a generational bridge in hip-hop. Both artists have solidified themselves over the past decade (two decades when considering Lil Wayne), but they have also continue to pave the way and influence the next wave of artists. The two recently served as the headlining acts at the BET Experience concert…

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Even though the first day of summer was June 20, summer doesn’t officially kick off until the BET Awards roll around. Now in its 15th year, The BET Awards is shaping up to be a huge event thanks to the list of performers and the tribute performance in honor of Prince that has the whole world buzzing.…

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Kobe Bryant provided some insight on his life on and off the basketball court during a one-on-one interview with Jemele Hill during a Genius Talks taping at BET Experience. Bryant, 36, discussed why some teammates may call him an a–hole, his talk with a new Laker who called him a “rapist,” and why he believes…

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The BET Awards 2014 weekend brought nearly every hot celebrity to Los Angeles for a weekend of awards, fun and great performances. Once a year, your favorite hip-hop fixtures reunite in L.A., to acknowledge those who are greatly influencing the entertainment industry today. Before the main event took place Sunday evening, there were tons of events…

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