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In the James Baldwin movie I Am Not Your Negro, a line stands out to me as truth: “Integration came because consumer firms realized that Blacks had dollars.” There it was. Our tolerable integration was not based on the fairness of the system or our humanness but rather predicated on our economic strength. The majority advertising firms…

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For years, people of color have been misrepresented and are often paid less for their contributions in many industries. The tech industry is no exception. According to an article written by Fast Company, Black people who work in the tech industry are paid $6K less per year than their White peers. Often overlooked, but never…

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With the year winding down, the holiday season accounts for 30 percent of annual retail sales. According to Forbes, Americans will spend nine times the amount during holiday shopping than they will any other time of the year. As a Black consumer, it is important to strategize and find ways to shop Black-owned brands in order to…

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In 2014, after the death of Mike Brown and the outcry in Ferguson, Missouri, Blacks across the country decided to boycott for Black Friday. A such, no products would be purchased from any merchant on a particular day. This nationwide protest occurred to show how serious the Black community was about the deaths of so many…

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