The Cartier Winter Tale 2013 campaign is the most adorable holiday campaign of 2013! Just like last year’s holiday, this too revolves around an adorable panther cub whose adventures not only aim to transport the viewers into a magical world filled with sophistication and luxury but also help them rediscover the special holiday spirit. The campaign is inspired by the 1920’s in Paris and revolves around the idea of a cute partnership between a cuddly panther cub with magical powers and a human working together to bring the opulent Cartier jewelry into homes in Paris for Christmas on an ethereal winter day. –Joi Pearson @joiapearson
