Keshia Walker, president of a premier marketing firm, Insights Marketing and Promotions, knows the industry inside out. From working with athletes like Magic Johnson and Allen Iverson to Fortune 500 brands, Procter & Gamble, The Coca-Cola Company and Anheuser Busch, she has insight, no pun intended. Read the wise words of advice she has for women, innovators and future business leaders.
What inspires you to show up to work every day?
Having my own business, the vendors, and team the company employs
What is Insights’ specialty?
Marketing and promotions to celebrities, athletes and corporations
Describe the future skill sets that are essential to future business leader and innovators?
Innovative, versatile, sklled in technology, adaptive, resourceful
Define innovative methods you apply to your business and life.
Proving business practices
Describe goal setting methods you use and how you evaluate your success?
Getting things done daily
Names three books that changed how you saw life and you recommend to others?
1)Uncommon by Tony Dungy 2)Invisible Life 3)Against All Goods
Explain why lifelong learning is important to you.
It’s mandatory to remain successful.
What are the three most important factors of being a successful woman?
People, persistence and professionalism
What role does technology play in your daily life?
I live on my Blackberry.
What social media or digital tool has made the biggest difference in your life and why?
Facebook and Instagram connect people and makes opportunities happen.
If you could change one thing about the world what would it be?
No more hunger and homelessness
If you could change one thing about yourself what would it be?
My stomach
Who or what motivates you and why?
- Mother and deceased great grandmother
- What are the do’s and don’ts for young women in business?
- Don’t sleep where you eat
How do you successfully grow from business failure?
Learn from mistakes and move up and forward as a result of that mistake
Name three of your most successful female role models and share why.
- Rohena Miller – Workaholic, honesty, relationships
- Oprah Winfrey – Power dynasty and making a difference regardless of what people think
- Shirley Kinsey- Teaching others real living history and travels the world giving back
