The tastemakers of Chicago were all at RSVP Gallery for #Heineken100. RSVP hosted this event sponsored by Heineken in partnership with High Snobriety. The purpose of this partnership is to highlight the favorite locales of the program’s culturally connected retail partners.
Now in its sixth year, the #Heineken100 program, which celebrates the brand’s hyper-influential consumers with custom creations, has expanded to include the guide, along with local activations at the most stylish retail stores in five of its consumers’ favorite U.S. cities, for ages 21 and over. These include KITH in New York City, Union in Los Angeles, Alchemist in Miami, RSVP Gallery in Chicago, and Concepts in Boston.
“I’m honored to be working with Heineken on this world-renowned annual campaign,” said RSVP Gallery Operator and Buyer “Easy” Otabor. “This year’s #Heineken100 goes beyond what anyone has seen before. We’re not only sharing innovative lifestyle products, we’re opening up our worlds, tapping into our networks and sharing our lifestyles.”
RSVP offers merchandise that doubles as art. RSVP serves as a luxury boutique/art gallery that displays and sells pop art and design from around the world. Short for “Repondez s’il vous plait” or please respond, the store’s name is an invitation for guests to not only visit the space, but participate, get inspired, and respond.
Check out a few pics from the event below.