We are just months away from summertime fun. And, of course, many have made resolutions to get in shape but have fallen short of their goals within a few weeks. The average novice quits their workout regimen due to lack of discipline and motivation. Sure you can sign up for an overrated gym with fees; however, if self-motivation is an issue, the gym is not for you. The next option is to find a trainer. Not just any trainer will do. How about getting trainer Kenya Crooks?
Crooks is not your average trainer. He happens to be a celebrity fitness guru with a proven track record sculpting obese bodies. He is currently the personal trainer for reality TV star Mama June – mother of the star of “Honey Boo Boo.” Mama June, 37, is returning to WEtv for a new show, “Mama June From Not to Hot.” Crooks is her trainer on the show. Over seven, one-hour episodes, viewers will watch Crooks transform Mama June from “not to hot.” The series begins Feb. 24.
Crooks stopped by the rolling out office to talk about training, how he got into the business and also a special promotion — a chance for some lucky rolling out reader to win a total body makeover.
You have been called “the world’s greatest weight loss expert.” Talk about that.
My approach to weight loss is different. I want to improve all phases of your life. I don’t look at you as a “check.” I look at you as family.
What separates you from others in your field?
I go out of my way to make you feel good about you again. I am passionate about my people.
What is unique to the experience that you create?
No matter if you are making seven million a year or $7K, I serve my people. The goal has always been to create a worldwide family. That’s what I am good at. Making people believe that “together we can get rid of this weight and get your self-esteem high again. That’s what makes me “The World’s Greatest.”
How did you become a celebrity weight loss trainer for the stars?
Actually, I started with a person I consider to be my brother, Ray Leonard, Jr. (son of Boxing great Sugar Ray Leonard) and from there the momentum continued. [I started with] the Braxtons (“Braxton Family Values“), Kandi Burruss (“The Real Housewives of Atlanta”), Dutchess Lattimore (“Black Ink Crew“), Tameka Foster, Monyetta Shaw, Christina Johnson (“Atlanta Exes”), Coko of SWV, and Playmate Brooke Richards.
So, did you have to audition for “Mama June From Not to Hot”?
I was fortunate that I was picked to be on the show.
What was it like training for a reality series? Do you see yourself doing another?
It was a great experience. I look forward to doing more. I think the show will show that to get results, you have to make everything personal. [Mama] June looks absolutely amazing and I can’t wait for the world to see her changes. Not only physically, but her growth as a person.
How would you describe your philosophy about being fit and healthy?
I believe that you have to become the best version of yourself. That’s your obligation. Even if you feel good about yourself, go for better. There is nothing you can’t do. As I always say, “if you can’t do it, do it anyway.”
Were you ever overweight? When did you have your moment when your passion became a career?
I have been an athlete all my life. I stumbled upon this gift actually. I was in the gym in Clemson, South Carolina and a lady just asked me to train her and she ended up losing over 25 pounds in a month. After I helped another lose 65 pounds in three months I knew I had something.
What role does the mind play when it comes to getting into shape/weight loss?
Everything starts with a thought followed by your actions. If I can get a person to take “the parking brakes” off we will roll!!! My job is to make you believe again. When a person comes to me, they are already tired about everything. So they are probably feeling hopeless. My job is to help them build momentum quickly so they can build confidence. Once I get the first five pounds, in a matter of days, it is a wrap. They are believing again and that is when the magic happens.
What affirmations do you repeat to yourself that contribute to your success?
“I’m the best in the world.” “The only person who has the authority to stop me is me.” “I’m going to make a billion dollars by helping a billion people.” “I’m here to serve.” “Press past yourself.” “You are who you say you are – now go prove it.” “Make sure everybody experiences your gift.”
How important is nutrition before and after training?
Extremely important. Your food is your fuel. You have to treat yourself like a “high end” car. You would not put regular unleaded in a Lamborghini.
What makes Kenya Crooks laugh, smile, enjoy life?
Just waking up knowing I get another day and another opportunity to get better. I measure success based upon how much I improve.