Urban Fetes spotlights 5 execs who are dominating the music business

Photo credit: Lauren Martinez for Steed Media
Photo credit: Lauren Martinez for Steed Media (Gray Rizzy, radio personality at Shade 45)

“The micro is very important because it shows you the steps you have to take as an artist. Social media is an accessory in your career. You absolutely have to put in the work. There [are] a lot of artists that have never performed on stage, but they’re poppin’ on social media. You could have your song out there on SoundCloud, but what happens when I go see you perform on stage and you have a horrible show. Getting your song on the radio is great, but you need content to back that up. Your foundation is in the streets with the people.” –Gray Rizzy

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