Entrepreneur Erricka Traylor explains how she went from broke to business owner

Entrepreneur Erricka Traylor explains how she went from broke to business owner
Erricka Traylor, co-owner of Transformation Beauty Studio (Photo provided)

In 2015, Atlanta-born Erricka Traylor lost it all. Her long-term relationship ended, and she was left not only with a broken heart but also with an empty bank account. At that moment, she learned a hard lesson about love and finances. She was forced to rebuild. Fast-forward five years, and today Traylor is the successful co-owner with her twin sister Derricka of Transformation Beauty Studios, where they specialize in custom wigs and weaves.

Let’s get to know this go-getter.


As a Black woman, what do you consider your superpower to be?

As a Black woman, my superpower [is] positivity. It’s essential to spread to other Black women positivity and motivation. When women visit my salon, Transformation Beauty Studios, they come because of the atmosphere and positivity they receive. At the salon, we pride ourselves on it being a haven and a nonjudgmental atmosphere.


What key skills or qualities make you unique as an African American female business owner?

My work ethic and determination. For me, I must lead by example. My motto is “do what others won’t, so you can live how others can’t.” … It’s all about being an example, giving direction and receiving feedback.

What thoughtful or encouraging piece of advice would you give to your younger self?

Face your fear. When I was younger, I gave up on things I truly wanted to accomplish because I was afraid to fail. My younger self needed to know that a mind is a powerful tool, and although fear is real, it’s temporary. Growth isn’t attainable without fear. If it doesn’t scare you, then it isn’t for you.

Why is it important for women of color to work in leadership roles and decision-making capacities?

Our voices must be heard. Women of color now have the platform to be role models for the next generation. It’s crucial to know and see a person who looks like you in decision-making roles.

Continue reading on the next page.

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Anissa Blair
Writing is my passion but being a mother and wife are definitely important too. I decided to start a blog that represented everyday women just trying to cope doing average sh--. Nothing out of the ordinary; unless you count trying to juggle a career with a family. I'm that woman that has failed more times than she cares to count, but consciously decided to say what the he--; let me try it AGAIN! I proudly proclaim that I’m 40 something and a happily married woman (I’m not bragging but I’m on my third marriage) with three beautiful children. I can scream from the mountaintop that I finally got it RIGHT! I’ve kissed quite a few frogs to get to my Prince Charming. I plan on discussing all topics, the good-the bad and the ugly related to navigating through life’s obstacles and road blocks into building and keeping successful relationships while trying to maintain your sanity. No taboo topics here.
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