Kevin Hooks, EVP: How has social media made a difference in the way you market your personal brand?
“It has created a truly 24/7 marketplace. Not only has technology created and supported the new” always on” market place but it also continues to support its indigenous population and allowed it to thrive. This reality has moved transparency from an ideal espoused by many and practiced by few to an imperative that is at minimum a requirement and more likely a mandate. My personal brand is no exception – Twitter/khooks01.”
