Usher headlines 2022 Beloved Benefit, helps raise $6.3M for charity

The Atlanta native and R&B star headlined charity event along with Maroon 5
Usher headlines 2022 Beloved Benefit, helps raise $6.3M for charity
Usher performs at the 2022 Beloved Benefit (Photo credit: Beloved Benefit)

Atlanta showed up and showed out for the 2022 Beloved Benefit hosted in the city’s pride and joy venue, the Mercedes Benz Stadium. The seeds that civil rights leaders Martin Luther King, Congressman John Lewis and Ralph David Abernathy planted in Atlanta came to fruition as $6.3 million was raised for eight nonprofit organizations. Those winning organizations  share a vision rooted in the belief that the solution to all of societal issues; including poverty, crime, homelessness, inequality, etc., is community.

The Beloved Benefit 2022 brought Atlanta’s best and brightest in philanthropy out along with comedian Jeff Foxworthy; NBC Sports host and correspondent, Maria Taylor, Atlanta media legend Monica Kaufman Pearson; Atlanta Mayor Andre Dickens; Ernie Johnson, singer Donnell Jones; Khadeen Ellis; Jon Jon Traxx and many more. The audience was serenaded by Grammy Award-winning band Maroon 5 and Atlanta R&B icon Usher.


Although Atlanta is known for being a center for Black excellence, the city has the worst income inequality in the United States. Hoping to change those statistics, the 2022 Beloved Benefit aims to raise awareness, secure funds and inspire action to help shape Atlanta’s legacy with a vision of cultivating a community free of poverty, hunger and homelessness, where racism and prejudice are replaced with love and brotherhood. This year’s event also included a special tribute to the late Congressman John Lewis, a musical performance by Seasons Collective and a theatrical performance with the city of Atlanta as the central theme.

Usher headlines 2022 Beloved Benefit, helps raise $6.3M for charity
Usher performs at the 2022 Beloved Benefit (photo credit Beloved)

Sponsors for the 2022 Beloved Benefit include The Arthur M. Blank Family Foundation, Chick-fil-A Inc., Mercedes-Benz Stadium, The Home Depot Foundation, The WestRock Foundation, Georgia Power, The Coca-Cola Company, Sunkist Growers and more.

         

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Dr. Christal Jordan-Jennings
Dr. Christal D. Jordan Jennings is a journalist and professional entertainment publicist with several years of experience in celebrity marketing and branding. Jordan worked in the corporate PR sector before relocating to Atlanta, GA and founding Enchanted Branding and Public Relations in 2008. The company specializes in public relations strategy, media training/consultation, and crisis communication in service of notable celebrity talent such as TLC’s Chilli, Roy Jones Jr.,Kenan Thompson, and more. Further, Jordan serves as a journalist. She serves as editor-in-chief for Lenox & Parker, Sr. Editor with with Rolling Out and Sr. Features writer with Collider, where she specializes in stories that emphasize the importance of empowering women. Jordan earned her Bachelor of Arts degree in Organizational Communications and her Master of Arts in Mass Communications from the University of Oklahoma. Most recently, Jordan started a YouTube channel pulling from her own experiences with celebrity endorsement and strategic relationships. The channel, entitled From Christal with Love XO, boasts over 27k subscribers and works to celebrate love and relationships from a progressive lens. She is also the host of Fox 5 Atlanta’s bi-weekly segment on celebrity relationships. After twenty years of notable stellar contributions in journalism, public relations and literature, Christal received an honorary doctoral degree in Literary Studies from TIUA in June 2024.
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