Hennessy has found alternative ways to market to urban culture. One of the company’s most intriguing campaigns features rapper Nas. The Queens-raised emcee narrates several
When it comes to luxury brands, Donae Burston’s experience is second to none. With over a decade of footprints that stretch across spirit staples such
Coleen Otero is a branding and beauty expert with more than 20 years of experience in the beauty industry. She is the founder of the
Tarcus Allen is a marketing professional with Chicago-based Luster Products Inc. As the brand manager for SCurl, one of the leading men’s grooming products in
Praise Jackson runs a successful Atlanta-based brand and image consulting firm where, as she likes to say “passion meets purpose, creativity meets strategy and identity
In today’s marketplace, effective brand management is key to growing and maintaining a successful business. But what is brand management, and why is it so
Branding is the key for companies to sell their products to their target audience successfully. However, being able to tell the story of a product
Flint, Michigan, was flooded with thriving lady entrepreneurs and goal getters this past Saturday at the inaugural GoGetHer conference. The conference took place at the First Trinity Church
Brands aren’t just products anymore. Due to social media and how we obtain content now — you are your brand. No offense but if reality
Brittany Alexis is a dynamic branding guru that plays a major role in propelling entrepreneurs to get the best start imaginable for their business. From graphic and web
Since 2007, we’ve seen an uptick of Black-owned businesses in the United States. In 2016, the United States Census Bureau did a study and found
AMW Group is one of the leading marketing and entertainment groups in the nation. Since 1997, AMW Group has provided a range of services and
Werk Pray Saly celebrated its fifth annual weekend conference with the theme: “Her Over Everything,” encouraging women to put their growth, stability, and vision of life
Rolling out had the pleasure of interviewing writer Mark A. Williams about the success of his recent publication, The Brand Builder Book. When and how
Jasmine Shaw, who is also known as Hello Barbie, is making it her mission to help entrepreneurs not only find their niche but to rebuild
Photo credit: The O Agency As an innovator and brand builder, Andrew Nguyen lives by the words, “you have to work twice as hard, to
An emerging entrepreneur, Matthew Harper has created an agency dedicated to creating social experiences where professionals can expand their network on both a personal and
As an entrepreneur, relationships are everything. But how do you turn those relationships with your acquaintances into profitable partnerships for your business? Rolling out sat
At 23 years old, entrepreneur Jade Renee has been in business for three years as a graphic designer and CEO of a branding and marketing company known
Social media is a noisy, busy place and if you’re not careful, you’ll find yourself trying to keep up with everyone and everything. Branding and building
